As part of an effort to make the public see global warming as a tangible and immediate problem, the White House on Wednesday inaugurated a website,, aimed at turning scientific data about projected droughts and wildfires and the rise in sea levels into eye-catching digital presentations that can be mapped using simple software apps.

I had the great honor of attending the launch of this initiative and it will be interesting to see how it develops. The simple idea is to make all kinds of climate data that the government collects publically available so that anyone can use it, either directly or to build interesting applications that make use of it in novel ways.

It seems like a no-brainier.